Our Work - Goosehead Insurance

Jan 28, 2019
Services

Introduction

Welcome to the world of LifeBlood SEO Austin, where we strive to elevate your brand experience through our comprehensive SEO services. In this article, we take a deep dive into our successful collaboration with Goosehead Insurance and share the secrets behind their outstanding online presence.

Background

Goosehead Insurance, a leading player in the insurance industry, recognized the need to enhance their digital reach and generate a robust online presence. They approached LifeBlood SEO Austin, a trusted name in SEO services for Business and Consumer Services companies.

Client's Objectives

Goosehead Insurance had two primary objectives:

  1. Increase organic traffic to their website
  2. Improve their search engine rankings

Our Strategy

At LifeBlood SEO Austin, we understand that delivering unmatched results begins with an effective strategy. Here's a breakdown of our approach:

1. In-depth Keyword Research

Our team conducted extensive keyword research to identify the most relevant and high-performing keywords in the insurance industry. This ensured that Goosehead Insurance would rank for search terms with the highest potential for driving traffic and conversions.

2. On-page Optimization

We implemented on-page optimization techniques to optimize Goosehead Insurance's website structure and content. This included:

  • Optimizing meta tags, headings, and alt attributes
  • Creating keyword-rich, well-structured URLs
  • Ensuring proper internal linking and site navigation

3. Content Creation and Optimization

Our team crafted compelling and informative content that not only appealed to users but also satisfied search engine algorithms. We developed keyword-rich blog posts, informative articles, and landing pages to attract and engage the target audience.

4. Link Building

We implemented a strategic link building campaign to increase Goosehead Insurance's domain authority and credibility. By earning high-quality backlinks from reputable websites, we enhanced their online reputation and boosted search engine rankings.

5. Technical SEO

We conducted a thorough technical SEO audit to identify and resolve any potential issues that could hinder Goosehead Insurance's organic performance. This included optimizing website speed, improving mobile-friendliness, and fixing any broken links or crawl errors.

Results

Through our comprehensive SEO efforts, Goosehead Insurance witnessed remarkable results:

1. Increased Organic Traffic

Within the first three months of our collaboration, Goosehead Insurance experienced a significant surge in organic traffic. Their website attracted a larger audience, resulting in improved visibility and brand exposure.

2. Higher Search Engine Rankings

Thanks to our targeted SEO strategies, Goosehead Insurance's search engine rankings skyrocketed. They achieved first-page rankings for several high-value keywords, surpassing their competitors and solidifying their position as an industry leader.

3. Improved Conversion Rates

With increased traffic and enhanced user engagement, Goosehead Insurance witnessed a notable boost in conversion rates. More visitors turned into qualified leads and, ultimately, loyal customers.

Conclusion

LifeBlood SEO Austin successfully helped Goosehead Insurance transform their online presence through strategic SEO initiatives. With our tailored solutions and client-centric approach, we're ready to take your brand experience to new heights. Contact us today to discuss how we can drive exceptional growth for your business!

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